You really wont use the side, or centerstand for any measurement, but having zero weight on the back wheel wheel, or front, will be the only way to get an accurate measurement of overall length, or distance, for the static sag (without rider, bike standing up on its wheels) or the sag with a rider. Being the amounts of sag are so small, a difference of 5-10 mm off will be a big deal.
So, if we start at the back, the first measurement needs to be with the bike on the centerstand and the wheel off the ground. Measure from the center of the axle to a point on the bodywork directly above the axle. On my bike I put a dot of sharpie on the bodywork at 22 inches from the axle centerline. 558mm.
So, when I'm sitting on the bike, feet up, I need this measurement to decrease to 523mm. This is after bouncing up and down a few times to let the bike settle in where it needs to be. I've never been able to do this without someone else holding up the bike.
The front gets set the same way. Its harder to find the base measurement in fornt for two reasons. First, the front end has quite a bit of weight on it while on the centerstand. Second, the top out spring in the forks is long. This makes the length measurement tough to get since the forks extends a slightly different amount every time it extends....not much different, but enough to drive you nuts unless you use the average of several measurements.
I dont know how people feel about bit-torrent, but searching Dave Moss is not a bad idea.....I ended up buying his video AFTER viewing it there since its really, really good.