Watering down their 'beer'? This is news? Here's an idea, switch brands if you don't like water. This would be like suing Coors for making 'beer' that tastes like ****.

http://www.cnn.com/2013/02/26/business/california-anheuser-busch-lawsuit/index.html?hpt=hp_t3

Los Angeles (CNN) -- Two California residents are suing Anheuser-Busch, alleging that the company waters down Budweiser and other beers "significantly" to boost profits, their attorneys announced Tuesday.
 
The class-action lawsuit alleges that the maker of the "King of Beers" has the technology to precisely control the amount of alcohol in its beers but adds water so that the alcohol is well below the advertised figure of 5% by volume, the suit said.

"There are no impediments -- economic, practical or legal -- to AB accurately labeling its products to reflect their true alcohol content," the 18-page lawsuit said. "Nevertheless, AB uniformly misrepresents and overstates that content."
 
The beer maker rejected the lawsuit's allegations.
 
"The claims against Anheuser-Busch are completely false, and these lawsuits are groundless," said Peter Kraemer, vice president of brewing and supply for Anheuser-Busch. "Our beers are in full compliance with all alcohol labeling laws.
 
"We proudly adhere to the highest standards in brewing our beers, which have made them the best-selling in the U.S. and the world," he said.
 
The lawsuit alleges the other watered-down beers are Bud Ice, Bud Lite Platinum, Michelob, Michelob Ultra, Hurricane High Gravity Lager, King Cobra, Busch Ice, Natural Ice and Bud Light Lime.
 
But the suit doesn't provide figures for the allegedly watered-down alcohol content.
 
Nina Giampaoli and John Elbert, who reside in Sonoma County, California, are the plaintiffs who say they stopped buying Budweiser after learning of the alleged mislabeling, the suit said.
 
Their suit, filed last week in federal court in San Francisco, alleges violations of California's consumer protection laws and Missouri's Merchandising Practices Act.
 
"I think it's wrong for huge corporations to lie to their loyal customers -- I really feel cheated," Giampaoli said in a statement. "No matter what the product is, people should be able to rely on the information companies put on their labels."
 
The company's parent, Anheuser-Busch InBev SA/NV, is the world's largest producer of alcoholic beverages and made more than 10 billion gallons of malt libations in 2011, generating gross profits of more than $22 billion, the lawsuit said.
 
The parent company's 13 U.S. breweries alone produced more than 3 billion gallons of alcoholic beverages in 2011, and Anheuser Busch has a 47.7% market share of the U.S. sale of beer, the suit said.
 
"Because water is cheaper than alcohol, AB adds extra water to its finished products to produce malt beverages that consistently have lower alcohol content than the percentage displayed on its labels," the suit said. "By doing so, AB is able to produce a significantly higher number of units of beer from the same starting batch of ingredients.
 
"AB never intends for the malt beverage to possess the amount of alcohol that is stated on the label. As a result, AB's customers are overcharged for watered-down beer and AB is unjustly enriched by the additional volume it can sell," the suit said.
 
The lawsuit, which says the matter in controversy exceeds $5 million, seeks unspecified amounts for compensatory and exemplary damages and asks the court to require the beer makers "to fund a corrective advertising campaign," the suit said.

This came out after InBev bought AB and the beers tasted different and the prices went up.
You don't mess with our beer here in St. Louis!
I rarely buy InBev slop anyway.
I drink less but drink better.

Here's an idea, switch brands if you don't like water. This would be like suing Coors for making 'beer' that tastes like ****.

+1  Judge should summarily dismiss this case, and order the plaintiff to pay for bud's legal fees minus the cost of one bud. If you don't like the taste, DON'T BUY IT!!!

As for me, if bud is the only beer available, I order water.

You buy mass produced bottled and canned American water, what do you expect? 

I don't remember the last time I bought a BudMilOors product...

As for me, if bud is the only beer available, I order water.

+1

This is so absurd.  Beer is water, I use to use a frozen gallon of water to cool my wart and then top it off with water to achieve the preferred amount of beer. Now I have a wart chiller but I still top it off with water for desired amount.

With out going into full detail on alcohol percentage by volume (ABV), it is measured from taking an original gravity (OG) reading and then a final gravity (FG) reading which SHOULD be taken after water is added.

 (  ( 1.05  x  ( OG – FG )  )  / FG  )  / 0.79  x  100 = % ABV

wort... wort... wort... 

They aren't talking about the taste of the beer but the alcohol content. It's being advertised as X% alcohol contentbut its x-a%.
False advertising.

I Knew it!  Vindicated at last...

They aren't talking about the taste of the beer but the alcohol content. It's being advertised as X% alcohol contentbut its x-a%.
False advertising.

Should take about 1 minute to check. I find it hard to believe that AB would risk this kind of litigation by having false info on the label that anyone can check. They say: "adds water so that the alcohol is well below the advertised figure of 5%". Why don't they say "adds water so that the alcohol is at 4.2% not the advertised 5%"? (4.2 or whatever the measured number is) When they say "well below" instead of a specific number it leaves them wiggle room. Why don't they just file a complaint with CA FDA or equivalent. Some law firm hoping AB will throw some millions their way to avoid negative publicity. I could be wrong but I smell BS frivolous class action law suite and beer drinkers will be paying for it.

wort... wort... wort... 

Doh, I think I drank to much Bud today. 

Pretty much nothing but microbrews for me, to heck with Anheuser Inbev.

Maker's Mark recently said they had a shortage of product and wanted to dilute their product in order to ship more volume. They said it would reduce the alcohol content from 89 to 86 proof IIRC.
They outcry was enough the idea was scrapped.

Doh, I think I drank to much Bud today. 

Be careful when farting in the morning...     

Lawyers going after deep pockets again. Now if they would file a class action lawsuit for all the liver disease, misery, lost man hours, family violence and carnage on the roads their product causes in society they might get more attention.

Should take about 1 minute to check. I find it hard to believe that AB would risk this kind of litigation by having false info on the label that anyone can check. They say: "adds water so that the alcohol is well below the advertised figure of 5%". Why don't they say "adds water so that the alcohol is at 4.2% not the advertised 5%"? (4.2 or whatever the measured number is) When they say "well below" instead of a specific number it leaves them wiggle room. Why don't they just file a complaint with CA FDA or equivalent. Some law firm hoping AB will throw some millions their way to avoid negative publicity. I could be wrong but I smell BS frivolous class action law suite and beer beer flavored water drinkers will be paying for it.

FIFY

I've got about 6 or so bottles of the Mich Lager left so I'll see if I can't get finish them all off tonight in an effort to check the alcohol content.  All for scientific research, of course.  If you've been here for awhile you know that I'm not much of fan of the 'other' swill you guys drink. 

Kool Aid ?

I gave up on booze and cigs years ago.   Now if I could give up crotchrockets and stick to slower safer bikes only (such as my Connie) my life expectancy may actually increase too

I've got about 6 or so bottles of the Mich Lager left so I'll see if I can't get finish them all off tonight in an effort to check the alcohol content.  All for scientific research, of course.  If you've been here for awhile you know that I'm not much of fan of the 'other' swill you guys drink. 

You might be able to get a lil buzz going on 6, don't eat anything to be sure.   

Righto....